As the shopping season approaches, White Friday in the Arab world and Black Friday in the West. Businesses are gearing up to make the most of this joyful time of the year. To ensure a successful shopping season; careful planning of your marketing strategies and customer engagement is imperative. Here are some valuable tips to help you extract the most out of this festive period:
- Create Time-Sensitive Offers: Generate urgency with limited-time deals and flash sales.
- Create a personalized experience for every customer: That’s where AI comes in. AI personalization can help you understand your customers better, customize recommendations and promotions, and ultimately make every customer feel seen and valued.
- Offer Buy Now, Pay Later (BNPL): BNPL elevates your sales & delivers the best possible customer experience.
- Provide excellent Customer Support: Be responsive to customer inquiries and offer excellent support.
- Provide Enhanced Product Information: Provide high-quality images and detailed descriptions of products and services.
- Ensure Mobile Optimization: Make your website mobile-friendly for a seamless experience.
- Optimize your Checkout process: Simplify the checkout process to reduce cart abandonment.
- Use Video Marketing: Use captivating videos on social media to engage your audience and convey your message effectively.
According to Google, consumers search for festive season deals about four weeks in advance, emphasizing the need for early preparation and promotion. Businesses should prepare well in advance.
To help you more during this season, please reach out to us or contact us at:
Telr UAE: 00 971 43 146 999
Telr KSA: 00 966 11 228 8030